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Entrepreneur • 14th November 2023

5 Small Business Credit Pitfalls to Consider Avoiding

The following post demonstrates writing using repurposed content for a small business owner. This article supports a specific paid media campaign, demonstrating new distribution tactics.

NetWise • 9th June 2022

Explained: Verbal Design for Data-Driven Marketers

Data-driven marketing allows you to be matter of fact, less speculative, and more strategic. Processes, operations, and decision-making are supported by computers and software. Creativity and observation can influence ideation, but technology guides you to the most effective outcome or solution.

You can send a message out to see if it resonates with the people you want to reach and quickly get a signal back on whether or not they’re consuming or converting. You can answer the question “Is it wo

NetWise • 12th May 2022

Metaverse Marketing: How Marketers Can Get Started

Various manifestations of the metaverse will be ad-supported, much like connected TV is today. And we can expect experiences in the metaverse to attract large audiences. Therefore, brands will see opportunities to subsidize experiences and lower the barrier of entry for everyone while creating affinity.

There’s untapped potential for effective marketing in the metaverse. The rollout of programmatic advertising in the gaming industry is a prime example. Both Sony and Microsoft are actively pursu

18th September 2023

5 Growth Tips from TikTok’s Global Head of SMB Marketing

Want to reach more customers with your small business? TikTok is the platform for you. In this post, we've curated 5 small business growth tips directly from TikTok's Global Head of Small Business Marketing, Josh Hilliard.

Medium • 16th March 2022

It’s Time to Strengthen Company Culture for Post-Pandemic Success

The pandemic supercharged hybrid work. Now we must strengthen company culture to keep pace with the evolved work environment.

Medium • 24th September 2021

What I Wish I Fully Understood About Short-Term Contract Roles Before Declining Dozens of…

In this article, we share three compelling reasons why you should consider short-term contract roles (also known as fixed-term contracts or consulting engagements).

Medium • 19th April 2021

Looking For an IT Project Management Consultant? First Answer 3 Vital Questions

Project Management Institute (PMI) predicts talent shortages in the project management profession can risk billions of dollars for companies over the next ten years. It’s safe to say, identifying the right person to carry a project from idea to completion is critical for all businesses.

Medium • 17th November 2020

8 Proven Leadership Lessons Technology Executives Use to Empower People

Eight proven leadership lessons, four crucial behaviors, and one respected CEO; what else do you need to prove the value of strategic leadership?

Gearminded • 21st July 2020

9 Questions About Mountain Bike and E-Mountain Bike Tours

H+I Adventures crafts life-affirming mountain bike and e-mountain bike tours around the world. They are a small team dedicated to designing unforgettable small-group MTB and E-MTB holidays in places such as Switzerland, Namibia, Morocco, Italy, and Patagonia, to name a few.

Medium • 2nd February 2020

3 Reasons Technology Consultants Will Thrive in the Next Three Years

Did you know that technology consultants comprise one-third of the nation’s skilled independent workforce? Are you aware that 57 million Americans freelanced professionally in 2019 alone?

Betterism • 4th April 2020

How to Close the Gap on Digital Transformation

Digital transformation is a journey that involves the ideas and processes used to optimize an entire business ecosystem around digital technology and customer-centricity. However, it’s the essence of transformation that represents a hyper-connectedness between goals, a purpose, stakeholders, and most importantly the customer.

The Startup • 4th April 2020

Business and IT Leaders Focus on These Critical Factors for Digital Transformation

With a relentless push for digital transformation among companies of all sizes, business and IT leaders must embrace an environment with constant change.

Digital disruption is everywhere, and the competitive landscape has shifted to a modern form where customized business solutions must be delivered at a rapid pace.

Medium - The Startup • 31st October 2018

To Build Thought Leadership, Engage Your People – The Startup –

Employee engagement on social media… who needs it, right?